20 Best Natural Foundations That’ll Cover Everything From Acne to Hyperpigmentation
Aaand there’s one for every single skin type too.

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If you're trying to transition to a natural makeup routine (hi, clean beauty convert over here), I highly recommend starting with a natural foundation. Here's my thought process: Foundation covers your entire face and most people wear it every day, unlike, say mascara or lipstick. So why wouldn't you want to make the switch to clean and green with the product that's coming into contact with your skin the most?
That's not to say, of course, that non-natural foundations and traditional formulas are "unsafe" or "worse"—nope, not at all (like, it wouldn't exactly be good business practice to sell dangerous products to consumers, right?). It's just that natural foundation can be such an easy swap in your routine if you are trying to go clean—and this is how:
How to choose a natural foundation
Some natural foundations don't perform as well as their conventional counterparts, and others aren't even made with natural or organic ingredients at all (remember, those types of claims go largely unchecked in the beauty industry, so you can't always believe what you see). So to eliminate some of the guesswork, I made you a little cheat sheet with a few shopping rules:
Look for "free from" on the label
Often, beauty products characterize themselves as "clean" or "natural" based not on what’s actually in the formula, but on what isn’t. Usually, you’ll see this written as a list of “free from...” on the product or website. A few key ingredients to consider avoiding if you're looking to go natural include parabens, synthetic fragrances and dyes, phthalates, talc, and PEGs.
Keep an eye out for certain logos
Before you buy, look for a logo or seal of approval from one (or more) of the below groups on a product’s packaging or website. Each independent group that has created their own set of standards and guidelines pertaining to clean beauty—and they vet everything from a product’s safety to its environmental impact, so you don’t have to do any of the time-consuming investigative work.
- MadeSafe: Meets regulations set by Made Safe (a nontoxic certification agency) that ensure products are safe for your skin and environment.
- FSC-Certified: Ensures that products and packaging come from responsibly managed forests that provide environmental, social, and economic benefits.
- USDA Organic: Products must contain at least 95 percent of organically produced ingredients.
- Ecocert: More than 95 percent of ingredients in the product are natural, environmentally friendly, and free of things like parabens.
- Leaping Bunny: The company does not conduct and is not party to animal testing nor does it purchase ingredients that have been tested on animals.
- B Corp: Signifies that a company meets B-Corp’s social and environmental performance standards.
Read the reviews
It may sound obvious, but it's still important! Take a minute to read what fellow shoppers have to say—and bonus points if you can find reviews from people with your same skin type and tone.
The best natural foundations of 2022:
- Best drugstore: Burt's Bees Goodness Glows Liquid Makeup
- Best for oily skin: Pacifica Alight Clean Foundation
- Best for sensitive skin: Tower 28 SunnyDays SPF 30 Tinted Sunscreen Foundation
- Best for combination skin: Ilia True Skin Serum Foundation
- Best for dry skin: Chanel N°1 de Chanel Red Camellia Revitalizing Foundation
- Best sheer formula: Rose Inc Skin Enhance Luminous Skin Tint
- Best full-coverage formula: Lawless Conseal the Deal Long-Wear Full-Coverage Foundation
- Best waterproof formula: Tarte Shape Tape Cloud Cream
- Best loose powder formula: Blac Minerals Mineral Foundation Perfecting Face Powder
Keep scrolling for the whole list of the 20 best natural foundations. Honestly, each one works just as well as (if not better then) whatever foundation you're currently using.
Lauren Balsamo is the beauty director at Cosmopolitan where she writes, edits, and produces all types of beauty content—from product reviews to personal essays and trend reports. She has covered beauty for more than a decade at Cosmopolitan. Follow her on Instagram.
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